You are here:
Nutritional Claims
Packaging often contains claims that can be misleading. It is important to know what each actually means, or doesn't mean.
Sugar, fat and salt are often listed in the ingredients as other names.
No Added Sugar
May still contain a lot of natural sugar – check the carbohydrate content on the label.
Lite or Light
May mean less energy, fat or sugar - It could even refer to the colour of the food- check the label
Low Fat or Fat Reduced
Good choice, worth looking out for. Lower in fat and energy than the original product.
Cholesterol Free
May still have a high fat and energy content – check the nutrition information.
Pick the tick
These foods have met the National Heart Foundations criteria for lower fat or preferred fat choices, but may still be high in sugar and energy (calories) – check the nutrition information panel.
‘Diet’ or Low Joule or Low Calorie
Good choice - low in energy. These foods are likely to include artificial sweeteners.
Compare these products yourself
- How many servings in the package of fruit juice?
- How many servings in the package of fizzy drink?
- In 100mls, how much sugar is in the:
- Pure Orange Juice?
- Fizzy Drink?
- Diet fizzy drink?
Does 'no added sugar' mean that there will be no sugar in the product?
Compare these products yourself
- How much fat is in a serve of the standard ice cream?
- How much is in the 'low fat' product?
- Which product has more carbohydrate?
Which product has more energy?